Persie Gin is the brainchild of the man behind the world's first touring gin club. Say hello to Simon. Rolling out his first tasting gig on World Gin Day in June 2014, Simon Fairclough has toured the Highlands and Lowlands of Scotland - and other parts of the UK - teaming up with distillers, pubs, hotels and restaurants at the forefront of the drinks industry. The mission? To help thousands of gin-lovers in their quest to find the perfect snifter. Travelling up and down the country with a carload of over 150 gins, he was able to see first-hand which gin style scored top marks most often. But there wasn't just one: there were three. Very quickly it became clear to Simon that three styles proved consistently most popular by a wide margin - fruity gins, savoury gins and slightly sweeter gins. So up front, he knew that Persie Gin needed to consist of a family of three expressions, so there would be something for everyone.