New research from the Carroll School of Management shows logos are an indispensible tool for influencing consumers Compact logos can encourage favorable brand evaluations by signaling product safety, ...

Before you get started, you should know a few things about the whats, whys and hows of great logos. First, let's make one thing very clear. You logo is not your brand. Your logo only represents your ...

In fact, their bikes were devoid of any branding until 1910. Through the years since then, Harley has had dozens of different logos, but we'll touch on the more iconic ones. Janet Davidson ...

What do Apple, Amazon, Baskin Robbins, and Toblerone have in common? They have hidden messages in their logos—here's what they are and what they mean. As consumers, we see company logos daily.

Below, we highlight potential research directions for future studies. Fat but Fit individuals have a 50% reduction in the risk of developing depression compared with their Fat and Unfit peers.8 It is ...

It's an interesting time for logo design. We've seen lots of brand go back to their old logos, but in recent months we've also seen a brand drop one of the oldest logos that had been in continuous ...

The term is often used to describe misremembered logos like, case-in-point, Fruit of the Loom’s or Monopoly’s (the Monopoly ...

Everyone wants flat abs. Belly fat is not just an eyesore, but fat around the middle may be dangerous and is the target of the New Abs Diet for Women. Author and editor-in-chief of Men's Health ...

In a process nearly a year in the making, the Professional Women's Hockey League on Monday unveiled the nicknames and logos for each of its six franchises entering its second season. "I love the ...

It’s the biggest brand update in a century for the children’s publisher, which has worked with CreateFuture on a new digital-first visual toolkit Brands often talk about ‘iconic’ logos, but ...