That perfect bridal look on a wedding requires months of preparation. Scroll down to take a look at the wedding makeup ...

Do-it-yourself divas like Beth, a newlywed from the UK, managed to save approximately $5,000 by stitching together her “dream ...

This guide to the best TikTok beauty products was updated with newly trending makeup, hair care, and skin care products on ...

In a city as fast-paced and dynamic as Dubai, it's no surprise that new social media trends can emerge and explode almost ...

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links ...

Fellow sweaty humans, do your favorite shirts a favor and check out these sweat-blocking wipes. View Entire Post › ...

HONOURING her natural beauty has been an easy progression for Olivia Attwood over the last year.  And part of that entails ...

Looking for smart and simple ways to organize your shoe collection in a small space? We've got photo inspo and product recs ...

The jelly nails trend is the transparent, bright mani of your dreams. Here, we're sharing what it is, how to get it, and a ...

OLIVIA Attwood’s Loose Women hairdos are nothing short of gorgeous.  The new panellist has been known to rock bouncy blow outs, “demure” curls, tousled up ‘dos and glam waves on the daytime ...

Feek says he was hoping to talk with his estranged daughters, but Heidi Feek says the unexpected visit was 'intimidating.' ...

Gina Kirschenheiter's son, Nicholas, is trying out a different hairstyle and she has some thoughts. Get the details here!